DESIGN SERVICES

CREATIVE DIRECTOR & CONSULTANT

With extensive experience across most areas of creative design, I bring a wealth of expertise and a unique artistic vision to projects and campaigns, building brands, leading high-performing teams, and helping bring your ideas to life.

FOLIO

CREATIVE IDEATION

Creative ideation and solutions for your campaign, from first idea to finished key art. With over 20 years across entertainment, brand, digital, UI/UX, point of sale and outdoor, I’ve led teams and delivered campaigns end to end: concept, hands-on design and final retouch.

DESIGN AND ILLUSTRATION

A draughtsman at heart, I began my career as an illustrator, and that hands-on craft still underpins everything I do. Expert across the Creative Suite, with extensive design and creative direction experience, I bring a sharp eye for detail to every piece of graphic design and illustration.

BRAND AND TYPOGRAPHY

Great typography and brand design are the foundation of everything I do. I’ve been creating brand identities and type across every area of graphic design for most of my career, and in the last year alone I’ve built a dozen new brands and rebranded three more.

UI/UX

Sharp attention to detail and an eye for innovative solutions shape my approach to intuitive digital design and UI/UX. I led a UI/UX team for over five years, playing an instrumental role in the transformation of the Sky TV user interface.

AI EXPERTISE

Working with AI in design since its earliest days, I’m an expert in Adobe Firefly, GPT Image 2, Nano Banana, Midjourney, Grok Imagine and Claude Design, and explore video models like Seedance 2 through Higgsfield and Runway, always testing where the cutting edge earns its place.

PRINT AND REPRO

Extensive print design and art direction experience across many disciplines, from outdoor and point of sale to publishing, poster and book design, and packaging with special finishes. That range extends to large format and event design, where scale and craft meet.